Panorama Advertising
Panorama advertisements are large-format supplemental advertisements. They deliver powerful, wide-angle visuals. They can be distributed to specific regions, making them ideal for area marketing.
- Please inquire for the price per copy. We will provide a quote that includes paper costs, printing costs, shipping costs, and transportation costs.
- In case where you would like Nikkei to produce the manuscript, a separate production fee will be charged.
- Please consult our sales rep or print layout department for any requests or questions.
Flexible distribution area selection for more efficient marketing
The Nikkei is widely distributed across Japan's major metropolitan areas, where economic activity is concentrated. Because Panorama Ads can be distributed to selected geographic areas, they enable highly targeted and effective marketing campaigns.
Example of available distribution areas (Kanto edition)
Greater Tokyo Area (Tokyo and the 3 surrounding prefectures)
Tokyo
Tokyo's 23 Wards
Distribution areas can generally be specified at the municipal (city) or ward level.
*Please note that in some regions, city- or ward-level targeting may not be available.
*A limited number of copies may also be distributed outside the designated area.
Panorama 8: Format overview

Notes on manuscript preparation
- For detailed information on manuscript preparation, please refer to The Nikkei Digital Media submission Manual "Digital Media submission ABC" and the "Newspapers Advertising Digital Media Production Guide N-PDF" published by the Japan Advertising Agencies Association.
- Please provide two full-size printouts as samples.
*For further details, please contact our sales department or the print layout department.
Submission Schedule
[In the case of a print run of 300,000 copies]
- 12 business days before publication
- Submit the final data (print-ready manuscript) to Nikkei Inc.
(Prior to submission, please prepare two full-size proofs for layout and compliance review)
- The minimum print run is 200,000 copies.
- For orders exceeding 300,000 copies, submission deadline will be earlier. As daily printing capacity and available printings dates are limited, please confirm the submission schedule with your Nikkei representative in advance.
- Submission schedules may be subject to change due to production requirements.
- If the selected distribution area is outside the Tokyo metropolitan area, additional lead time will be required to ship materials to the local distribution center.
*Please contact us for further details.