Display Ads
Rectangle display ads with high visibility, designed to deliver effective brand communication.
Double Rectangle (MPU)
Capture attention and drive brand recognition with a high-visibility, double-sized format that appears in the first slot on desktop.
*Image shown is for illustrative purposes only. Design may be subject to change.
- 通常のレクタングルの2倍以上の大きさのスペースを使用します
- Targeting options are also available (excludes Nikkei Online homepage and Nikkei Corporate Information Digital)
Product Overview
| Targeted Devices | Desktop |
|---|---|
| Period | Any (5 or more consecutive days) |
| Guarantee Type | Impression Guarantee |
| Display Areas | 1 |
| Start Date | Any Weekday |
| Display Type | Rotation |
| Advertisers permitted per period | ー |
| Simultaneous Creatives Permitted | ※ Up to 4 |
| Creative Swaps Permitted | ※ Up to 4 |
- Up to 4 creatives or creatives swaps are permitted per insertion period.
For 5 or more creatives, an additional fee of 20,000 JPY will incur per creative. - Creative due 10 business days before flight; final/amended creative submission deadline 5 business days before flight.
- Please refer to the "Publication Guidelines" section in the "The Nikkei Online Edition Advertising Guide" for creative specifications.
Rate (JPY)
| Product | Rate (JPY) | Location |
|---|---|---|
| Nikkei Online Edition Homepage |
4.5円/imp | Homepage Only |
| Nikkei Online Edition
|
3.0円/imp | All, excl. Life |
| NIKKEI Corporate Information DIGITAL
|
0.9円/imp | NIKKEI Corporate Information DIGITAL |
- Minimum order 500,000 JPY.
- Please note that equalized distribution per day and time is not guaranteed.
- Double Rectangle not served to the Morning/Evening Edition sections.
- In the case of section targeting in the Nikkei Online Edition, 0.5 yen/imp will be added to the above rates
- In the case of section targeting, targeting by Nikkei ID will be unavailable.
- Rectangle placement on top page may vary based on other placements, such as PC Morning Ownership takeovers.
[Regarding peak season costs]
- This menu item will be subject to the peak season pricing (120% of the regular price) during specific periods and under certain conditions.
Applicable period: Placements flighted from March 1st, 2027, to April 1st, 2027
Eligibility requirements: Regardless of start date, peak season rate will apply if the placement is live during at least one day within the applicable period.
1st Rectangle (MPU)
Capture attention and efficiently drive engagement among business professionals with a high-visibility ad that appears in the first slot on desktop.
*Image shown is for illustrative purposes only. Design may be subject to change.
- ほぼ全てのセクションの上部レクタングルでキャンペーンを展開できます
- Targeting options are also available (excludes Nikkei Online homepage and Nikkei Corporate Information Digital)
Product Overview
| Targeted Devices | Desktop |
|---|---|
| Period | Any (5 or more consecutive days) |
| Guarantee Type | Impression Guarantee |
| Display Areas | 1 |
| Start Date | Any Weekday |
| Display Type | Rotation |
| Advertisers permitted per period | ー |
| Simultaneous Creatives Permitted | ※ Up to 4 |
| Creative Swaps Permitted | ※ Up to 4 |
- Up to 4 creatives or creatives swaps are permitted per insertion period.
For 5 or more creatives, an additional fee of 20,000 JPY will incur per creative. - Creative due 5 business days before flight.
- Please refer to the "Publication Guidelines" section in the "The Nikkei Online Edition Advertising Guide" for creative specifications.
Rate (JPY)
| Product | Rate (JPY) | Location |
|---|---|---|
| Nikkei Online Edition Homepage |
3.0円/imp | Homepage Only |
| Nikkei Online Edition
|
2.0円/imp | All, excl. Life |
| NIKKEI Corporate Information DIGITAL
|
0.6円/imp | NIKKEI Corporate Information DIGITAL |
- Minimum order 500,000 JPY.
- Please note that equalized distribution per day and time is not guaranteed.
- Double Rectangle not served to the Morning/Evening Edition sections.
- In the case of section targeting in the Nikkei Online Edition, 0.5 yen/imp will be added to the above rates
- In the case of section targeting, targeting by Nikkei ID will be unavailable.
- Rectangle placement on top page may vary based on other placements, such as PC Morning Ownership takeovers.
[Regarding peak season costs]
- This menu item will be subject to the peak season pricing (120% of the regular price) during specific periods and under certain conditions.
Applicable period: Placements flighted from March 1st, 2027, to April 1st, 2027
Eligibility requirements: Regardless of start date, peak season rate will apply if the placement is live during at least one day within the applicable period.
Run of NIKKEI Rectangle
Deliver your message effectively with high-visibility ads across rectangle placements. We ensure every impression is viewable, even rectangles not in the first slot.
*Image shown is for illustrative purposes only. Design may be subject to change.
- ファーストビューにないレクタングル(モバイル含む)では、ビューアビリティー(広告の可視性)の高い配信により、全てのインプレッションでユーザーに確実にメッセージをお届けします
- Targeting options are also available (excludes Nikkei Online Edition homepage and Nikkei Corporate Information Digital)
Product Overview
| Targeted Devices | Desktop, Mobile |
|---|---|
| Period | Any (5 or more consecutive days) |
| Guarantee Type | Impression Guarantee |
| Display Areas | 3 max |
| Start Date | Any Weekday |
| Display Type | Rotation |
| Advertisers permitted per period | ー |
| Simultaneous Creatives Permitted | ※ Up to 4 |
| Creative Swaps Permitted | ※ Up to 4 |
- Up to 4 creatives or creatives swaps are permitted per insertion period.
For 5 or more creatives, an additional fee of 20,000 JPY will incur per creative. - Creative due 5 business days before flight.
- Please refer to the "Publication Guidelines" section in the "The Nikkei Online Edition Advertising Guide" for creative specifications.
- Delivery reports for this product detail overall combined performance and don’t include the location of all delivered impressions.
Rate (JPY)
| Product | Rate (JPY) | Location |
|---|---|---|
| Run of NIKKEI Rectangle | 1.0円/imp | Nikkei Online Edition, Nikkei Reskilling and other Nikkei services; NIKKEI Corporate Information DIGITAL, Nikkei Online Edition, Mobile Browser; Nikkei Online Edition App (ads served by 3rd party distribution will not be delivered to the Nikkei Online Edition App) |
| Run of NIKKEI Rectangle (Nikkei Online Edition Only) |
1.5円/imp | Nikkei Online Edition, Nikkei Online Edition Mobile, Nikkei Online Edition App |
| Run of NIKKEI Rectangle (Device Targeted) |
To specify device (desktop or mobile), increase above rates by 120%. | |
- Minimum order 500,000 JPY.
- Ad may not appear in every ad space. Ads served using 3rd party delivery will not appear on the Nikkei Online Edition App.
- Please note that equalized distribution per day and time is not guaranteed.
- For site category targeting, please useRun of NIKKEI Rectangle (Site Section).
[Regarding peak season costs]
- This menu item will be subject to the peak season pricing (120% of the regular price) during specific periods and under certain conditions.
Applicable period: Placements flighted from March 1st, 2027, to April 1st, 2027
Eligibility requirements: Regardless of start date, peak season rate will apply if the placement is live during at least one day within the applicable period.
About Digital Ads
If you are considering advertising on Nikkei Online or our other digital media, please contact us here.
Inquire Click here for media kits and information on individual products.
Mobile Rectangle (MPU)
Deliver your message effectively with high-viewability ads placed below articles on Nikkei Online Edition Mobile and the app.
*Image shown is for illustrative purposes only. Design may be subject to change.
- 「日経電子版モバイル」「日経電子版アプリ」の記事下に表示されます
- ビューアビリティー(広告の可視性)の高い配信により、ユーザーに確実にメッセージをお届けします
Product Overview
| Targeted Devices | Mobile |
|---|---|
| Period | Any (5 or more consecutive days) |
| Guarantee Type | Impression Guarantee |
| Display Areas | 1 |
| Start Date | Any Weekday |
| Display Type | Rotation |
| Advertisers permitted per period | ー |
| Display size | 300×250 pixel |
| Format/capacity | GIF, JPEG, PNG; 600x500 px; 150kb or less; Retina compatible |
| Simultaneous Creatives Permitted | ※ Up to 4 |
| Creative Swaps Permitted | ※ Up to 4 |
- Up to 4 creatives or creatives swaps are permitted per insertion period.
For 5 or more creatives, an additional fee of 20,000 JPY will incur per creative. - Creative due 5 business days before flight.
- Please refer to the "Publication Guidelines" section in the "The Nikkei Online Edition Advertising Guide" for creative specifications.
Rate (JPY)
| Product | Rate (JPY) | Location |
|---|---|---|
| Run of NIKKEI Rectangle |
1.2円/imp | Nikkei Online Edition Mobile, Nikkei Online Edition App, Nikkei Reskilling Other Nikkei Services |
| Run of NIKKEI Rectangle – Mobile & App ONLY |
1.8円/imp | Nikkei Online Edition Mobile, Nikkei Online Edition App |
- Minimum order 500,000 JPY.
- Please note that equalized distribution per day and time is not guaranteed.
- Third party delivery is not accepted.
- It is not possible to designate between mobile and app editions.
- OS designation is determined by the user agent, and incurs a 150% rate increase. Running an ad or URL link based on the OS incurs a 120% increase in rate.
[Regarding peak season costs]
- This menu item will be subject to the peak season pricing (120% of the regular price) during specific periods and under certain conditions.
Applicable period: Placements flighted from March 1st, 2027, to April 1st, 2027
Eligibility requirements: Regardless of start date, peak season rate will apply if the placement is live during at least one day within the applicable period.
Run of NIKKEI Rectangle (Site Category)
Place your ad in designated sections to engage business professionals in relevant contexts.
*Image shown is for illustrative purposes only. Design may be subject to change.
- ファーストビューにないレクタングル(モバイル含む)ではビューアビリティー(広告の可視性)の高い配信により、全てのインプレッションでユーザーに確実にメッセージをお届けします
- 特定の興味関心を持つビジネスパーソンに対して、"面"での訴求が可能です
Product Overview
| Targeted Devices | Desktop, Mobile |
|---|---|
| Period | Any (5 or more consecutive days) |
| Guarantee Type | Impression Guarantee |
| Display Areas | 3 max |
| Start Date | Any Weekday |
| Display Type | Rotation |
| Advertisers permitted per period | ー |
| Simultaneous Creatives Permitted | ※ Up to 4 |
| Creative Swaps Permitted | ※ Up to 4 |
- Up to 4 creatives or creatives swaps are permitted per insertion period.
For 5 or more creatives, an additional fee of 20,000 JPY will incur per creative. - Creative due 5 business days before flight.
- Please refer to the "Publication Guidelines" section in the "The Nikkei Online Edition Advertising Guide" for creative specifications.
Rate (JPY)
| Product | Rate (JPY) | Location |
|---|---|---|
| Run of Nikkei Rectangle,
Site Section |
2.0円/imp | Homepage, Opinion, Economy, Politics, Business, Finance, Market, Study on Money, Technology, International, Sports, Society/Research, Local, Culture, Lifestyle (*Ads served by 3rd party delivery are not delivered to the Nikkei Online Edition App) |
| Run of NIKKEI Rectangle NIKKEI Corporate Information DIGITAL |
0.6円/imp | NIKKEI Corporate Information DIGITAL |
| Run of NIKKEI Rectangle (Device Targeted) |
Run of NIKKEI レクタングルのモバイル指定で可能です。詳しくはRun of NIKKEI レクタングル(モバイル指定)Run of NIKKEI レクタングル(モバイル指定)をご参照ください。 | |
- Minimum order 500,000 JPY.
- Please note that equalized distribution per day and time is not guaranteed.
- To specify device (desktop or mobile), increase above rates by 120%.
- This product cannot be used in conjunction with Nikkei ID Targeting.
- Rectangle placement on top page may vary based on other placements, such as PC Morning Ownership takeovers.
[Regarding peak season costs]
- This menu item will be subject to the peak season pricing (120% of the regular price) during specific periods and under certain conditions.
Applicable period: Placements flighted from March 1st, 2027, to April 1st, 2027
Eligibility requirements: Regardless of start date, peak season rate will apply if the placement is live during at least one day within the applicable period.
Interest Targeting Rectangle
Deliver your message to highly interested users, using proprietary interest modeling based on users' Nikkei Online Edition browsing behavior.
- 日経電子版の記事閲覧履歴をもとに特定のトピックに対して興味関心度を算出し、関心度が高いユーザーに広告を配信することができます。
Topic
Please select a topic from the table below.
| Stock market | International relations | Monetary policy | Economic activity |
| Fundraising | Sales and trade | Societal issues | World affairs |
| Stock indices | Scientific research | Business mgmt | Commodities |
| Market trends | Research and development | Environmental | Policies and institutions |
| Exchange rates | Technology | Business leadership | Hiring trends |
| Business strategy | Corporate restructuring | Consumer trends | Administration |
| Interest rate and bonds | Fiscal year reports | Economy and public finance | Finance |
| New goods and services | Social policy | Entertainment | Government |
Product Overview
| Targeted Devices | Desktop, Mobile |
|---|---|
| Period | Any (5 or more consecutive days) |
| Guarantee Type | Impression Guarantee |
| Start Date | Any Weekday |
| Display Type | Rotation |
| Simultaneous Creatives Permitted | ※ Up to 4 |
| Creative Swaps Permitted | ※ Up to 4 |
- Up to 4 creatives or creatives swaps are permitted per insertion period.
For 5 or more creatives, an additional fee of 20,000 JPY will incur per creative. - Creative due 5 business days before flight.
- Please refer to the "Publication Guidelines" section in the "The Nikkei Online Edition Advertising Guide" for creative specifications.
Rate (JPY)
| Product | Rate (JPY) | Location |
|---|---|---|
| Run of NIKKEI Rectangle | 1.5円/imp | Nikkei Online Edition homepage and article pages, section top pages, other Nikkei services, Nikkei Corporate Information DIGITAL, Nikkei Online Mobile Browser Edition, Nikkei Online Mobile App |
- Minimum order 500,000 JPY.
- Please note that equalized distribution per day and time is not guaranteed.
- Third party delivery is not accepted.
- It is not possible to designate between mobile and app editions.
- This product cannot be used in conjunction with Nikkei ID Targeting.
[Regarding peak season costs]
- This menu item will be subject to the peak season pricing (120% of the regular price) during specific periods and under certain conditions.
Applicable period: Placements flighted from March 1st, 2027, to April 1st, 2027
Eligibility requirements: Regardless of start date, peak season rate will apply if the placement is live during at least one day within the applicable period.
Mobile Top Banner
Capture attention with a high-visibility banner placed at the top of mobile pages in the first slot.
*Image shown is for illustrative purposes only. Design may be subject to change.
Product Overview
| Targeted Devices | Mobile |
|---|---|
| Period | Any (5 or more consecutive days) |
| Guarantee Type | Impression Guarantee |
| Display size (width x height) | 640x100px |
| Simultaneous creatives permitted | ※ Up to 4 (count includes creative replacements/swaps) |
| Creative Deadlines | 5 business days prior |
| Start Date | Any Weekday |
| Display Type | Rotation |
| Format/capacity | GIF,JPEG,PNG 150kb or less |
| Replacement regulations | ※Up to 4 (including simultaneous uploads, during business days only) |
Rate (JPY)
| Product | Rate (JPY) | Location |
|---|---|---|
| Mobile Top Banner | 3.0円/imp | Nikkei Mobile top page, article lists, articles |
- It is possible to run up to 4 creatives or swaps during a single insertion period.
- In the case of 5 or more creatives during the same period, an additional fee of 20,000 JPY will be incurred for each creative starting with the 5th.
- For creatives containing headshots, we ask they occupy ¼ of the total creative or less.
- Minimum order 500,000 JPY.
- Not displayed in the mobile app.
- Not displayed to paid users.
- Creatives are subject to creative specifications. We reserve the right to reject creatives or request amendments.
- Please note that equalized distribution per day and time is not guaranteed.
- This menu item will be subject to the peak season pricing (120% of the regular price) during specific periods and under certain conditions.
Applicable period: Placements flighted from March 1st, 2027, to April 1st, 2027
Eligibility requirements: Regardless of start date, peak season rate will apply if the placement is live during at least one day within the applicable period.
[Regarding peak season costs]
About Digital Ads
If you are considering advertising on Nikkei Online or our other digital media, please contact us here.
Inquire Click here for media kits and information on individual products.