Newspaper
Circulations
The Nikkei continues to command large audiences across Japan. Over 2 milion copies of the newspaper are consumed across all 5 regions everyday.
The Nikkei Morning Edition
1,568,181
The Nikkei Afternoon Edition
708,213
The Nikkei Digital Newspaper Viewer (Weekly Active Users)
301,000
Source: Japan Audit Bureau of Circulations 2023 Jun.
The Nikkei Page Viewer：CRM Data 2023 Apr.-Jun.
Circulations by Area
Source: Japan Audit Bureau of Circulations 2021 Jul-Dec. Average
Reader Attributes
Nikkei's readers support the core of Japan's business
Nikkei's readership centers around what makes up most of Japan's core-economy: business decision makers working in management. Advertisements published in The Nikkei are considered to be highly trusted.
Source: J-READ Basic 2021
Source: J-READ Basic 2021
Source: J-READ Basic 2021
Source: J-READ Basic 2021